Pegaso
Transforming Etro brand’ symbol into a DNA brand-pattern, drawn by hand. Identity research based on key brand symbols: the Pegasus and the logotype. Applied in various seasons, collections and materials.
Symbolic Singularity
The use of the original pegasus from the brand's logo permitted only limited use in seamless patterns.
Brand-DNA visual research
Symbolic brand patterns (all-overs) customly redesignedfor print design and embroideries.
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